About Tracy Helard-Shumard

Born and raised in Humboldt County, Tracy brings a deep-rooted understanding of the local community that only comes from living and working here her entire life. Her dedication to both professional excellence and personal service has earned her a high referral rate and widespread recognition among her peers.

From 1995 to 2025, Tracy served as a Realtor Associate with Forbes & Associates in McKinleyville. When her mentor and broker, Sue Forbes, retired in 2016, Tracy stepped up-becoming a licensed Real Estate Broker and continuing the Forbes legacy by establishing her own boutique real estate firm: Forbes & Associates - Tracy Helarad Shumard.

Over the course of 32 successful years with Forbes & Associates, Tracy built a reputation as one of the top real estate professionals in the area. Her commitment to client service, loyalty to high standards, and constant research of market trends and property values ensure that every client receives the best possible experience in buying or selling a home.

Now, Tracy is thrilled to embark on a new chapter as a Broker Associate with Coldwell Banker Cutten Realty. She is excited about the expanded resources, reach, and opportunities the Coldwell Banker brand brings-to both her business and the clients she serves in this ever-evolving real estate market.

Tracy tailors her services to meet each of her clients needs with a full-service professional program to meet both her buyers and sellers needs. Tracy is always ready to take that extra step to make sure her clients are comfortable and well informed, so that they'll join the ranks of her many satisfied clients. Personal service is Tracy's hallmark, and she

TRACY'S REAL ESTATE CAREER HIGHLIGHTS

• 32 years real estate experience in Humboldt County

• 2016 to Present - Real Estate Broker

• Native of Humboldt County

• Multi-million dollar producer

• Represents buyers and sellers

• Member of Humboldt Association of Realtors, CAR and NAR Experience

• Confidence and excellent negotiation skills for a successful sale

• 2003 - 2014 Humboldt Association of Realtors Board Member

• 2025 - Re-elected Humboldt Association of Realtors Board Member

• 2005 President for Humboldt Association of Realtors

• 2003 & 2004 Kiwanis Club of McKinleyville Board member, serving local youth and elderly in our community.

• 2001 & 2010 Humboldt Association of Realtors Toys For Kids chair person. Chairing a fundraising committee which raised over $35,000.00 each year and supplies over 2500 local needy children in our community with toys and necessities at Christmas Time.

• Humboldt Association of Realtors CAR liaison. Staying on top of local and national legislature to inform our community of any important legislative, political and public policy developments affecting California Realtors and their communities.

• 2002 - Named "Realtor" of the year by Humboldt Association of Realtors

• 2010 - 2017 Dow's Prairie Elementary Parent Group V.P.

• 2011 - 2013 Dow's Prairie Site Council member

• NCJ Best of Humboldt 2019 - Best Real Estate Agent

• 2019-2025, McKinleyville Union School District Trustee

• Rotarian

• 2023 - 2025 H.A.R. Golf Tournament Chair, raising over $100,000.00 to benefit Sequoia Humane Society, WE ARE UP, North Coast Rape Crisis Team, local Scholarships and more!